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Chidimma Onwe Adetsina, Miss Universe Nigeria 2024, Appointed as Enugu Brand Ambassador

It was a proud homecoming for Miss Universe Nigeria 2024, Chidimma Onwe Adetsina, as she was officially appointed the brand ambassador of Enugu State by Governor Peter Mbah. The event, which took place at the Government House in Enugu, celebrated not only Chidimma’s beauty and grace but also her incredible resilience and the inspiring story of how she overcame obstacles to reach where she is today.

Chidimma’s journey has not been without challenges. Originally from Amurri, Nkanu West Local Government Area in Enugu, Chidimma was previously living in South Africa and had participated in the Miss South Africa beauty pageant. However, she faced backlash for her Nigerian heritage, with critics saying she wasn’t “South African enough” to compete. The situation escalated to the point where she had to withdraw from the competition for her safety.

Despite this setback, Chidimma’s determination remained strong. Shortly after her withdrawal, she received an invitation to participate in the Miss Universe Nigeria competition, organized by Silverbird, and she embraced the opportunity. Her victory in this competition was a moment of triumph, allowing her to return to her roots and represent Nigeria on a global stage.

During the ceremony, Governor Mbah highlighted Chidimma’s story as an example of true grit and resilience, qualities that define the people of Enugu State. He said, “Despite the challenges, you demonstrated that you are a true daughter of Enugu State. You overcame those obstacles with the determination we are known for. We are extremely proud of your achievements.”

In his address, Governor Mbah underscored how Chidimma’s success would serve as a source of inspiration for young people, particularly girls, across the state. He acknowledged that many young people face significant challenges, but Chidimma’s example shows that with perseverance, they too can reach their dreams.

He also touched on the administration’s focus on education as the foundation for empowering the youth. Mbah emphasized that 33% of the state’s budget is dedicated to improving education, which demonstrates the state’s commitment to building a strong future. According to him, “The true wealth of any nation lies in the quality and standard of its human resources. We are investing in our youth because we believe in their potential.”

As part of her role as a brand ambassador, Chidimma will engage with the youth of Enugu State, sharing her experiences and offering mentorship to help them overcome challenges and pursue their dreams. Governor Mbah expressed confidence that her story would inspire many to strive for success, despite any obstacles they may face.

In her speech, Chidimma expressed deep gratitude to the people of Enugu and Governor Mbah for the warm reception. She acknowledged the significant role that the state has played in shaping her identity and said that returning home and receiving this honor was a dream come true.

Chidimma also praised Governor Mbah for his administration’s commitment to education. “As a woman passionate about education, it is truly inspiring to see a leader prioritizing education for the betterment of the people. I look forward to working with the state to mentor and encourage the youth,” she stated.

Reflecting on her journey, she said, “Although I had been living in South Africa, I was forced to withdraw from Miss South Africa because my Nigerian identity was questioned. But Nigeria welcomed me with open arms. I am proud of my heritage, and I hope my story can be a beacon of hope for young people, especially young women, around the world.”

Her journey of resilience, courage, and finding strength in her heritage makes her an ideal role model for the youth of Enugu State and beyond.

Chidimma’s next challenge lies in representing Nigeria at the international Miss Universe pageant, which will be held in Mexico. Governor Mbah assured her that she has the full support of Enugu State as she prepares for this global competition.

Commissioner for Culture and Tourism, Dame Ugochi Madueke, also shared her excitement about Chidimma’s potential success at the upcoming Miss Universe competition. “We believe that Chidimma will make Enugu proud and show the world the strength and beauty of our people. We have no doubt that she will excel and inspire many more people on the global stage.”

As Enugu State’s new brand ambassador, Chidimma Onwe Adetsina not only represents beauty and grace but also resilience, determination, and a commitment to inspiring the next generation. Her story is a powerful reminder that with hard work and perseverance, any challenge can be overcome, and dreams can be realized.

Chidimma’s appointment as Enugu State’s brand ambassador is a significant moment, not just for her, but for the youth of Enugu. She represents hope, courage, and the power of staying true to one’s identity. As she prepares for the Miss Universe competition, she carries with her the hopes of a nation and the dreams of young people looking up to her as an example of what’s possible when one refuses to give up.

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