The Independent National Electoral Commission (INEC) is facing heavy criticism following the sudden appearance of 2027 campaign posters and billboards across the country. Political observers and civic groups have accused the commission of failing to regulate political parties and enforce campaign laws effectively. The backlash intensified after residents in Abuja and other cities spotted massive billboards showing President Bola Tinubu and his wife, Remi, with slogans like “Grassroots Support for Tinubu 2027” and “Tinubu Continuity 2027.”
Many Nigerians believe the situation reflects a weak enforcement system, as institutions tasked with maintaining electoral discipline often fail to act. INEC, during a recent roundtable discussion, admitted that the Electoral Act 2022 does not provide clear penalties for politicians or parties that begin campaigns before the legal timeframe. Outgoing INEC Chairman Prof. Mahmood Yakubu explained that while the law imposes fines for campaigns close to election day, it remains silent on premature political adverts and rallies, making it difficult for the commission to sanction offenders.
Critics argue that the ruling party is the biggest violator of this rule. However, some analysts claim that these early campaign posters might not come directly from the politicians themselves but rather from third-party supporters seeking recognition. Others suggest that political opponents might be sponsoring such campaigns to discredit their rivals. This has also raised concerns about the failure of advertising regulatory agencies to vet and remove unauthorized billboards.
Civil society leaders like Ene Obi, Convener of the Situation Room, have expressed frustration over Nigeria’s disregard for the rule of law, insisting that without clear sanctions, politicians will continue to abuse the system. She noted that INEC must be proactive in defining what constitutes early campaigning and enforcing existing regulations. Similarly, Yunusa Tanko, National Coordinator of the Obidient Movement, accused the ruling government of openly violating campaign rules, calling for stronger penalties and accountability measures.
Meanwhile, the National Assembly is considering amending the Electoral Act to address loopholes and possibly move the general elections to late 2026. The bill, currently under review, also seeks to strengthen INEC’s regulatory powers. The newly appointed INEC Chairman, Prof. Joash Amupitan, has promised to restore public confidence in the electoral process, pledging fairness, transparency, and better enforcement ahead of the next polls.
